Materials for Aboriginal and Torres Strait Islanders

Phase two campaign materials



Radio ad 30 seconds

SFX – sound of a house door opening, feet shuffling and bags dropping to floor.

Daughter: Sorry we’re late, Dad. PJ got held back at school.

Dad: What did you do, son?

Son: I got in trouble for flicking up a girl’s skirt.

Dad: What? That’s it?

Daughter: Dad, would you be OK if someone did that to me?

Son: And are you saying it’s OK for me to treat girls with disrespect?

Dad: Sorry, that’s not…what I…meant.

We then hear a voiceover say…

Voiceover: Are you teaching them disrespect?

Violence against women.
Let’s stop it at the start.

Learn more at

Authorised by the Australian Government, Canberra.

Phase one campaign materials