Campaign materials
Below you’ll find a copy of the campaign materials to download and share:
Phase two Campaign Materials
Television Commercial
C’mon then,
what happened?
I got detention just for flicking up a girl’s skirt.
What?
That’s it?
Doesn’t she know that’s just boys being boys?
Yeah, I mean, I’ve already accepted that as I grow up I’ll probably be harassed and even abused.
Sorry…that’s… not what I meant.
C’mon then,
what happened?
I got detention just for flicking up a girl’s skirt.
What?
That’s it?
Doesn’t she know that’s just boys being boys?
Yeah, I mean, I’ve already accepted that as I grow up I’ll probably be harassed and even abused.
Sorry…that’s… not what I meant.
It’s ok.
He’s just being a boy.
Don’t worry Mum;
I know it’s ok for boys to push girls.
Yeah, and when I grow up,
I guess it’ll be ok if I’m violent with women.
Sorry…that’s not what I meant.
Out-of-Home



Phase one Campaign Materials
Television commercial
Girl’s mum: Come on you’re ok.
Girl’s mum: Yeah I know mum, it’s just what boys do.
Our excuses allow violence against women to grow.
Let’s stop it at the start.
Authorised by the Australian Government, Canberra.